The Collectors

According to paragraph 2, L'Oréal ______ .

Câu hỏi: Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 39 to 43.
Thomas Edison is famous for inventing the light bulb. But not many people know that in the 1920s he invented the first employment test to recruit staff for his research laboratory. It had questions in it like, ‘Who killed President Lincoln?’ and ‘Where is the Sargasso Sea?’. It was difficult to answer the questions and only a few people managed to pass the test. Nowadays we would ask: Is it really necessary to know things like this if you want to work for an inventor?
Now, a hundred years later, employment tests are still used by companies, but are very different in what they test. The way that companies recruit new staff has also changed. One recent trend in recruitment is ‘gamification’. Gamification, in general, means using characteristics of games (e.g. scoring points, competing with others and rules of play) to add some fun to situations that are usually more serious. One of the first companies which has used gamification to recruit new staff is the cosmetics company, L'Oréal. L'Oréal created an online computer game called Reveal, where you try to solve real-life problems in a virtual environment. The best players were invited for an interview.
Another company, the international hotel group Marriott, developed a Facebook game, My Marriott HotelTM​ to attract young people to a career in the hotel industry. In the game, players managed a virtual hotel kitchen. The game could be played in English, Spanish, French, Arabic and Mandarin. It was designed to recruit staff in markets outside the USA. The game was a great success and brought thousands of people to the Marriott Facebook career page. Experts believe gamification is likely to become so common in recruitment that perhaps we should all train as game designers!
(Adapted from Navigate by Caroline Krantz and Julie Norton)​
According to paragraph 2, L'Oréal ______ .
A. has recently changed its recruiting procedures
B. asks candidates to solve problems in an online game
C. is one of the first firms to coin the phrase ‘gamification’
D. tends to recruit new employees via a video interview
Giải thích:
Theo đoạn 2, L'Oréal ________
A. gần đây đã thay đổi quy trình tuyển dụng
B. yêu cầu các ứng viên giải quyết vấn đề trong một trò chơi trực tuyến
C. là một trong những công ty đầu tiên nghĩ ra cụm từ “game hóa
D. thường tuyển dụng nhân viên mới thông qua một buổi phỏng vấn bằng video
Thông tin:
One of the first companies which has used gamification to recruit new staff is the cosmetics company, L'Oréal. L'Oréal created an online computer game called Reveal, where you try to solve real-life problems in a virtual environment. The best players were invited for an interview. (Một trong những công ty đầu tiên sử dụng game hóa để tuyển nhân viên mới chính là công ty mỹ phẩm, L'Oréal. L'Oréal đã tạo một trò chơi máy tính trực tuyến có tên là Reveal, nơi bạn phải giải quyết các vấn đề đời thường trong một môi trường ảo. Những người chơi tốt nhất được mời tham gia phỏng vấn.)
Đáp án B.
 

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